Classic and sporty emerging designer brand ‘ODLYWORKSHOP’ delivers women’s beauty in a masculine way by utilizing young and creative fashion. The brand has been taking its place as an emerging designer brand with high-quality material, loose fit and unique details in the design. It pursues simple but solid design rather than exaggerated artistry. Not only Bags, accessories and garments, but also using various installation art, it expresses the brand’s personality. New exhibition and garment displays are showcased by each season in the showroom, Seongsu-dong, Seoul in South Korea. Two Seoul-based designers have been creating their own exotic and practical fashion which uses aesthetics and styles that originate from their London background.